Client
E.H. HOWARD
Project
FIND YOUR BETTY
BOOK DESIGN
Problem To Solve
Create an easy to use tool to assist in helping businesses develop a professional brand. It needed to be easy to use and understand and not steeped in business and design jargon.
Solution
Looking at field guides, vintage workbooks and current business self-help books, the goal was to create something that felt familiar, fun but produced tangible results.
Software
InDesign, Illustrator, Photoshop
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